News Article

Baton Rouge native, who sold his audio company for millions, still ‘takes every meeting’

June 19, 2025 – Baton Rouge native Jim Odom is a musician, inventor and businessman who co-founded PreSonus Audio Electronics in 1995 to meet the growing demand for affordable digital music-making gear used in recording studios and on stage.

The company’s first product, made in a temporary factory set up in the back of a Baton Rouge furniture store, won awards at an industry trade show for its ability to improve the sound quality of recorded audio.

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